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About the Authors

Gwen Smith Ishmael, SVP Insights & Innovation at Decision Analyst, is responsible for helping companies develop new offerings, create branding platforms, establish strategic direction, and infuse the voice of the consumer into their organizations. She speaks on innovation and consumer insights around the world, and her writings have appeared in various publications, most recently Meals In Science & Practice: Interdisciplinary Research & Business Applications, Woodhead Publishing, 2009. She holds an MBA in marketing and a BS in education. You can follow her on Twitter @Gwen_Ishmael ******************* Justin Sutton, Manager Insights & Innovation at Decision Analyst, has a background in new product ideation, developing packaging concepts, service marketing, and promotional planning. He has launched various successful new products and services for a variety of clients in the technology, consumer packaged goods, and product warranty industries. He holds a Bachelor’s degree in Marketing.

Blog Stats

  • Posts - 30
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IdeaFlow

Storytelling & Innovation

posted @ Monday, July 25, 2011 4:43 PM | Feedback (0)

28 Oct Innochat Framing: Innovating Around Sacred Cows

posted @ Wednesday, October 27, 2010 8:18 PM | Feedback (0)

14 Oct. Innochat Framing: Innovation - Crossing The "O" Gap

posted @ Tuesday, October 12, 2010 12:42 PM | Feedback (0)

April Fools' Post: Missing The Innovation Boat

posted @ Monday, March 29, 2010 3:59 PM | Feedback (0)

Being Innovative In A Non-Innovation Culture

posted @ Wednesday, November 4, 2009 2:57 PM | Feedback (1)

Innovation Playbook

posted @ Tuesday, September 15, 2009 2:12 PM | Feedback (1)

Innovating Around Sacred Cows

posted @ Tuesday, August 18, 2009 3:25 PM | Feedback (1)

The "C" in "C-Level" Stands For "Critical"

posted @ Monday, July 6, 2009 11:15 AM | Feedback (0)

SMchat Twitter Chat Group

posted @ Thursday, May 28, 2009 3:29 PM | Feedback (0)

Farewell from Renee

posted @ Wednesday, August 1, 2007 8:10 PM | Feedback (0)

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